How Creative Business Ink
Has Helped Others;
How I Can Help You
Has Helped Others;
How I Can Help You
SUCCESS STORIES:
Like most of my potential clients, you
probably want to see what I can do. Well, here are a few
samples. Most are in pdf format, so you must have Acrobat Reader installed on your system. If after looking at
these electronic versions you want to touch and feel a
“real” sample, just send me an e-mail
request.
The Kernel Journal
Faribault Foods, Inc.
SUMMARY:
Because they struggled to get their
newsletter out regularly, Faribault Foods called me to take
over. That was nearly 10 years ago. I give the company turnkey
services. In other words, I interview, research, write, edit,
design, format pages and oversee production. I have immense
respect for Faribault Foods. It’s a company of integrity.
I like the people—they are friendly and helpful—and
enjoy working with them.
Phone: 651-436-5315
Faribault Foods, Inc.
SUMMARY:
As part of its public relations efforts,
Faribault Foods asked me to help them place a write-up about
the company in the business section of the local newspaper. I
researched and wrote the feature, submitted it to the paper and
then ensured that it was published.
The Courier
CHS, Inc
SUMMARY:
CHS, Inc. takes its stewardship
responsibilities seriously—so seriously that it publishes
a newsletter to provide its people with a better understanding
of employee safety and environmental stewardship and
compliance. Many of the articles in this newsletter are
technical in nature. Some I write, others I rewrite. Some I
simply review for clarity, organization, grammar and
consistency. When asked what he likes best about the newsletter
I develop for CHS, Director of Environmental Affairs Todd King
answered, “Overall excellent articles, which are well
written for our audience.”
WaterScience Services, Inc.
SUMMARY:
Mary Darud, WaterScience Services
president and owner, asked me to write a direct mail letter she
could send to building maintenance firms. Mary is an expert in
water treatment equipment, and in the letter we proposed that a
partnership with Mary would allow people offering building
maintenance to expand their services to their clients. Earlier
writing I did for Mary landed a lucrative four-month contract
in Phoenix for her. She was pumped! I’ve also helped Mary
with press releases about her business.
LivAbility©
Lifease/Lutheran Brotherhood
SUMMARY:
I worked on this project quite a few years
ago. I include it, because I enjoyed the work immeasurably and
would love to do similar writing. The project began when
Lifease and Lutheran Brotherhood (now Thrivent) developed a
program to help people, especially seniors, make their homes
safer to live in and more functional. The program, called
LivAbility, offered personalized suggestions to improve living
conditions in response to a submitted questionnaire. I rewrote
the suggestions from dry, technical copy. Afterwards Marie
Sorenson, the Lutheran Brotherhood project manager, wrote:
“Chris took a clinical explanation and made it friendly
and readable. What I like best about the copy she writes is
that her style is so friendly and conversational.” I
enjoyed making this technical subject come to life. I love
writing in this style, and I love big projects like this!
Employer’s Advantage
MG Assessments, LLC
SUMMARY:
I ghost write this e-newsletter for Mary
Gorski, President of MG Assessments, LLC. An expert in
corporate human resource management and assessment, she, of
course, provides the background information. I have also
adapted some newsletter content so Mary could use it as Web,
industry trade and newsletter articles. Says Mary, “These
articles validate my expertise, and they give my clients
something of value free.” One of her readers recently
wrote to her about a newsletter on succession management
saying, “I loved your article. It totally fit the
challenge that we are facing, and I passed it on to my board
members so they can have a better understanding of where we are
challenged in this specific topic.”
Document Resources
SUMMARY:
I often design, write and oversee
production of brochures. For this Document Resources brochure,
however, I simply wrote the copy working with Graphic Design,
Inc., a Hastings, Minnesota, printer to develop it for our
client.
Marsden Matters
Marsden Bldg. Maintenance
SUMMARY:
For Marsden Bldg. Maintenance in St. Paul,
I developed this bi-monthly newsletter for communicating with
the company’s employees. I designed the newsletter
template and gave the company “turnkey service” for
each issue—even snapped a few photos.
Copyright © 2008 • All rights
reserved.
Creative Business Ink • Christine
Roen • 651-436-5315
(Creative Business Ink is registered in
Minnesota as a woman-owned business.)
